There are many such advantages to be gained from a franchise business opportunity. For instance, the benefit of investing in a franchise business compared to opening a traditional independent company is that you get instant brand awareness and credibility. A franchise business owner could also expect some degree of administrative and technical support, as well as training. They would also benefit from keen management and being part of a network of other franchisees and associations. All of these benefits offer the chance to attain a quicker return on investment.